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Jewellery Buying Guide

The right jewellery may translate a simple look into a magnificent, classic look. Never be afraid to try new things, whether you prefer a traditional design, rose gold or gold, or even a combination of the two. Jewellery allows you to accessorize confidently and express your unique style. There is plenty of different jewellery made with various metals that each has its extraordinary personality. We're confident that we'll be able to find something that best suits yours.


The word ‘gold’ originates from the Old English word “geolu” which shows yellow. Gold always has attracted civilizations from all over the world. It has traditionally become appreciated as a valuable and attractive artifact. Often, it played an important role in mythology because of its golden color and has become still considered an antique treasure today.

Gold Facts

  • • The production of jewellery amounts to 49% of all gold produced, with the rest going to industrial uses. Even though 187,200 tonnes of gold have been extracting, it has become estimated that 80 percent of the world's gold remains untouched.
  • • Yellow is the most traditional color in gold, even though gold is available in a distinct palette. Using alloys with 24 karat Gold makes it more lasting, as gold’s malleability makes it very soft; this alloying practice is also using to change its color.
  • • 24 karat is pure, malleable gold and has not become used in jewellery. While 22 karat and 18 karat are the most common in India, 14 karat, 10 karat, and even 9 karat are common using Europe and other countries.
  • • We mark every piece of jewellery with its purity, hallmarking logo, brand name, and jeweller's identification label, which enables the customer to swap or sell the product later and for the jeweller as it helps them identify their manufacturing.
  • • We created hallmarking to ensure that the product in question has the exact karat weight. The alloys used to change the cartage and color of gold are copper, nickel, silver, zinc, palladium, and manganese.

Shades of Gold

Gold, in a range of colors, is just as pure as its yellow cousins. As pure gold is too soft for jewellery, it mixes with alloys, which will provide the required durability. Each metal hue has its hue, resulting in a spectrum of white, pink, red, green, and other tones. White gold becomes made of nickel and silver, whereas pink gold becomes made of copper and becomes made of green gold or silver. The alloys used for their various karat weights can also affect the shades of yellow gold. The model represents the separate gold color palettes.

Yellow Gold

Natural gold and color-saturated alloys present yellow gold jewellery with its gorgeous shine. It’s magnificent, pleasing to the eye, and integrates most skin hues. Diamonds mounted on gold rings are what “happily ever after” cover.

Rose Gold

Rose gold, also known as pink or red gold, becomes formed by raising the copper-color alloys alloyed with the gold and reducing the silver-color alloys. There is more copper in the alloy than 14K gold, 14K rose gold is slightly pinker than 14K gold. Rose gold has made from 18 k gold, which contains 25% copper and becomes seen in antique and Russian jewellery. It has a specific, but not prominent, red tint.

White Gold

The ultimate process of making White Gold involves plating the metal with a layer of Rhodium to give it its bright shiny white lustre. Rhodium is a gleaming white metal that is highly durable and long-lasting. The Rhodium plating may wear off with time, showing the yellow Gold underneath; however, it will fix by a jeweller who can redo the Rhodium coating. Palladium or nickel could create white gold alloys. The appearance of white 18-carat gold with 17.3 percent nickel, 5.5 percent zinc, and 2.2 percent copper is silvery. The corrosion of high-carat white gold alloys is much higher than that of pure silver or sterling silver.

Choose Your Diamond or Gemstone

Diamond Selection

Diamonds are a marvelous gift from Mother Nature that represents beauty and splendor like nothing else.

Learn About Diamond

Gold Color Varieties


The purity of gold in 18k gold is 75.0 percent. We highly recommend 18K for luxurious jewellery.


The purity of 24K gold is 100 percent. This form of gold is very soft and cannot be used to manufacture jewellery.

Jewellery Care

  • Handle it with Love,
  • Put on your jewellery after you’ve used your cosmetics like creams and perfumes.
  • Clean your jewellery with warm water, mild soap, and a soft brush.
  • Remove it when you go bath, swim, or while doing household tasks.
  • Get your jewellery to any of our Glizzykart stores for a professional clean-up once every six months.
  • Store it right to keep your jewellery in separate boxes to diminish the risks of scratches and tangles.
  • Store it away from moisture by saving it in a fabric-lined box.
  • Wipe your pearl jewellery with a soft cloth before you store them after wearing it, as even sweat can harm pearls.

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